Cookies & Tracking
This website uses the cookies, local storage & tracking technologies outlined below. To learn more about cookies & how to control/delete cookies, see this article by independent consumer advocacy group CHOICE.
To learn more about local storage, see this article.
Looks like you are using an ad blocker or similar technology meaning you are not being tracked
The policy below corresponds to the tracking on this website only. This website may integrate with external provider(s) for some of its functionality (eg. payment gateways, booking engines). While we have engaged in all reasonable efforts to ensure that these providers’ cookies & tracking operations are as close to our own policy as possible, your usage of these providers is subject to each provider’s own privacy and/or cookies policy.
Necessary Cookies & Storage
These are necessary for our website to function and as such are automatically installed. Third party services used that may install such cookies include:
- Cloudflare: cookies to help deliver the website’s contents to your browser efficiently.
- Giphy: cookies to help optimise how animated GIFs show on the website.
- FormAssembly: cookies to ensure the functionality of the forms on this website.
- Paypal: cookies to help process any donations you choose to make using Paypal.
- ShareThis: cookies to facilitate letting you share or like our content on social networks like Facebook and Twitter using your account.
- Stripe: cookies to help process any donations you choose to make with a credit card.
- Typekit: cookies to facilitate efficient loading of fonts.
- WordPress: cookies to help improve the website’s performance while you’re browsing it.
- YouTube: cookies to help optimise how embedded YouTube videos show on the website.
The above services may also install cookies of the types described below on your browser.
Preference Cookies & Storage
These save your preferences for any customisation of the website and are installed if you make a customisation.
Statistical Cookies & Storage
These help us determine user behaviour on the website by reporting on your session. These technologies do not cross-reference your browsing with data from other websites. If you are located in the European Economic Area, we ask only use a session cookie (ie. one that instructs the browser to clear it once you’ve finished your session).
Technologies used:
Google Analytics (Privacy Policy | Opt Out) for tracking general & custom behaviour on the website. We use all options that Google Analytics provides for maximising your privacy including instructing it to anonymise your IP address, transmitting data by an SSL connection only and stripping out any personally identifiable information before transmitting to Google Analytics.
Third Party Tracking/Marketing Cookies
These cookies cross-reference your browsing with data from other websites to provide us with more accurate aggregated reports and to enable us to serve you personalised ads, including ads based on your browsing behaviour on this website. This functionality is aggregated: we do not use any provider that allows us to see your specific data or to create an ad specifically for you. If you are located in the European Economic Area, we do not use these cookies.
Technologies used:
Google Analytics Doubleclick (Privacy Policy | Opt Out) for providing us aggregated reporting of your demographics & interests as determined by Google from any Google accounts you have, as well as allowing us to serve you ads on third party websites based on your browsing behaviour.
Google Ads (Privacy Policy | Opt Out) as above but this also allows Google to deduplicate your browsing sessions to this website across multiple browsers/devices for the purposes of tracking conversions. If you choose to identify yourself (eg. by donating or filling out a form), we will send Google a hash of your email address, meaning that Google will be able to use this to match you against their database if they have your email address already but will NOT be able to find out your email address if you’re not in their database.
Facebook Pixel/Ads (Privacy Policy | Opt Out) allows us to serve you ads based on your browsing behaviour on our website as well as see aggregate reports that deduplicate your browsing sessions to this website across multiple browsers/devices. If you choose to identify yourself (eg. by donating or filling out a form), we will send Facebook a hash of your email address, meaning that Facebook will be able to use this to match you against their database if they have your email address already but will NOT be able to find out your email address if you’re not in their database.
LinkedIn Ads (Privacy Policy | Opt Out) allows us to serve you ads based on your browsing behaviour on our website as well as see aggregate reports that deduplicate your browsing sessions to this website across multiple browsers/devices.
Twitter Ads (Privacy Policy | Opt Out) allows us to serve you ads based on your browsing behaviour on our website as well as see aggregate reports that deduplicate your browsing sessions to this website across multiple browsers/devices.
A/B Testing & Personalisation Cookies
These cookies allow us to improve our website by consistently showing you the same variation of a website and seeing which variation engages users more. This functionality is aggregated: we do not use any provider that allows us to see your specific data or to create an ad specifically for you. If you are located in the European Economic Area, we do not use these cookies.
Technologies used:
Google Optimize (Privacy Policy | Opt Out) for serving different versions of one or more pages on our website based on a combination of chance and selected targeting criteria (eg. your location or referral source).
CRM and CRM-Like Cookies/Tracking
These cookies allow us to view some aspects of your website browsing behaviour on an individual basis. No providers we use store any personally identifiable data in the cookie, what’s stored is a pseudonymous identifier (eg. your account ID) which is then tied to any additional data on the provider’s end (ie. not in your browser or on the website). If you are located in the European Economic Area, we do not use these cookies.
Technologies used:
Google Analytics UserID (Privacy Policy | Opt Out) for combining the standard Google Analytics reports with a pseudonymous and/or encrypted identifier. This occurs only if you choose to personally identify yourself on this website (eg. by creating an account or filling out a form that requires your personal details). Any browsing behaviour you perform while logged out will NOT be associated with this ID.
Read more about the collection of information in our Collection Statements.